SOCIAL MEDIA CAMPAIGNS
"I #RLLove You Because..." : where followers were asked to finish the sentence and tag someone in the comments to win free Real Life gear.
RL Insta Story Games: Series of Instagram Stories templates created to engage with followers and, by them sharing and tagging us on their own stories, increasing awareness of Real Life.
social media Milestones
Introduced the usage of After Effects in creating Instagram Stories, starting with the "Real Life at the Movies-Christmas Edition" series in December 2017.
Edited weekly message recap videos for usage on Instagram and Facebook.
Contributed to a weekly content calendar to plan out social media efforts for each platform (Instagram, Facebook and Twitter).
Created graphics and cinemagraphs (animated images) with inspirational text on top for our weekly wallpapers and Instagram grid images. Used Canva, Photoshop and Illustrator for image creation, and After Affects and Plotograph for cinemagraphs.
Collaborated with event personnel in the marketing and promotion of "Inspire Aruba," an event part of the larger initiative entitled "Inspire the Nations." This particular event brought the pastor of Real Life, Justin Miller and several other inspirational speakers to Aruba in order to inspire citizens and tourists alike.
My first task was to create the event proposal for Aruba Tourism Authority, which is shown below.